About BONUS - Simple Targeting and Tracking
In this video I walk you through my recommended structure for campaigns when starting out.
In this lesson I show you how I do targeting research in detail. This targeting research approach applies to every modality on Google's platform; YouTube Ads, Search Ads, Google Display, and more.
This lesson walks you through how to setup simple tracking for your Google Display ad campaign.
Your headlines are key to the success of your Google Display campaign. In this lesson I walk through the core elements I use to generate high click through and conversion rates.